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At DRUPA 2024, from May 28 to June 7 in Düsseldorf, Germany, B&R is showing how intelligent automation technology can address the evolving needs of the printing sector.

At Booth B70 in Hall 13, the industrial automation company is demonstrating solutions that make short-run production more productive and efficient, minimize energy consumption and waste, and adapt to changing requirements through open interoperability and modular design.

Personalized marketing strategies

"Changes in consumer preference and personalized marketing strategies are driving demand for increasingly individualized print media."

"That's why our solutions are engineered to maximize efficiency and output while at the same time empowering them to adapt with less downtime and waste," says B&R CEO Joerg Theis.

Custom modular solutions

Among the booth highlights is an eight-axis cable robot with multi-vendor controls

One of the primary ways that builders of printing machinery adapt to the unique demands of their customers is by offering modular solutions. Visitors to the B&R booth will learn how automation solutions based on open standards and adaptive software are helping machine builders get custom modular solutions up and running with minimal cost and effort. 

Among the booth highlights is an eight-axis cable robot with multi-vendor controls. As it juggles a ball, it demonstrates the high level of precision that can be achieved in a heterogeneous field-level control system with OPC UA FX communication.

Scalable performance and efficient engineering

B&R experts will be on hand to discuss how the new deep learning capabilities for B&R's machine vision cameras can help increase productivity and reduce waste in printing applications.

There will also be opportunities to learn about the latest evolutions in some of B&R's flagship products: The new 4100 and 3200 series of its Automation PCs bring big steps in performance and scalability, while a major update to the B&R engineering environment, Automation Studio 6, offers a new level of collaborative, user-focused engineering across the full machine lifecycle.

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